Tuesday, October 22, 2019
Speaking Engagements Your First Gig as an Author
Speaking Engagements Your First Gig as an Author Speaking Engagements: Your First Gig as an Author Once youÃ¢â¬â¢ve done the hard work of writing and publishing your book, itÃ¢â¬â¢s time to consider getting some speaking engagements so you can spread the word about your bookÃ¢â¬â¢s messageand make even more cash from it.As an author, itÃ¢â¬â¢s highly possible youÃ¢â¬â¢ve convinced yourself that speaking in front of an audience simply isnÃ¢â¬â¢t for you- after all, youÃ¢â¬â¢re a writer, not a speakerÃ¢â¬ ¦right?ThatÃ¢â¬â¢s not exactly true.While the walls of publishing are coming down, and thereÃ¢â¬â¢s never been a better time to become a published author.but this means thereÃ¢â¬â¢s an awful lot of competition out there.Were here to cover this information all about speaking engagements:What are speaking engagements?How do you get paid for speaking engagements?How to book yourself as a speaker10 ways to land your first speaking engagementsThe authors who are willing to put themselves out there- whether in the form of speaking gigs, media, or other in-person appe arances- have the best chance of standing out from the crowd and grabbing the attention of book buyers.NOTE: One of the best ways to land speaking gigs is to place yourself as an authority through writing a book. We teach just that and so much more in our VIP Self-Publishing Program. Learn more about it hereWhat area speaking engagements?Speaking engagements are when you speak in front of a group of people on a specific topic youre knowledgable about.Most people think of Ted Talks when they hear the term speaking engagement.However, not all speaking gigs have to be at the Ted Talk level in order to be considered a speaking engagement. Any scheduled speech you give (even unpaid) in front of a group of people is considered a speaking gig.How do you get paid to be a speaker?Not everyone can get paid to be a speaker upfront. If you want to be a paid speaker, you have to first hone the craft of speaking and then gain experience in the field.Some may get lucky enough to be booked as a pai d speaker upfront but usually, it can take time, experience, and a resume of speaking engagements in order to take home money for it.An easy way to expedite the process of becoming a paid speaker is to increase your authority by writing a book. Becoming a bestseller by self-publishing a book(something we here at Self-Publishing School teach) is even better. Its a surefire sign that you know what youre talking about and have credibility behind you.How do you book yourself as a speaker?Before you can reach the days of paying someone else to book your speaking gigs, you have to put in the work for yourself first.This means doing research and performing a lot of outreach in order to connect with those responsible for booking speakers at different events.Keep in mind that you may have to start small (and well touch on this below) before you can expect to book yourself at larger, paid speaking engagements.How to Land Your First Speaking Engagements as an AuthorWeÃ¢â¬â¢re not saying it c anÃ¢â¬â¢t be nerve-wracking to stand up in front of a crowd. ThatÃ¢â¬â¢s why we recommend starting small, saying Ã¢â¬Å"yesÃ¢â¬ to multiple opportunities, and getting lots of practice.This isnÃ¢â¬â¢t a one-and-done proposition if you truly want speaking to become an effective piece of your Ã¢â¬Å"professional authorÃ¢â¬ repertoire.So, how exactly should you land that first speaking engagement? Read on for our ten tips, and youÃ¢â¬â¢ll soon be writing your notecards for your debut talk.#1 Start LocalConferences are a natural place for speakers of all levels to take the stage. However, donÃ¢â¬â¢t feel as though you have to limit yourself to formal settings to find speaking engagements.Any group where your desired audience gathers can provide a chance for you to speak.You could speak to students, to religious organizations, womenÃ¢â¬â¢s groups, at your library, local business associationsÃ¢â¬ ¦the list is endless! Look around your own community and make a mental lis t of all the places where you might ask to speak.#2 Speak to Your NicheIf your book is geared toward a specific niche, explore related groups. For example, if your book is a memoir about overcoming an obstacle- such as domestic violence or cancer or another illness- you could speak to a support group.If your book is about productivity, then seek out entrepreneur groups or the chamber of commerce.If youÃ¢â¬â¢re a nurse, and youÃ¢â¬â¢ve written a book about health care, then hospitals are a natural place for you to speak. If your story relates to a specific sport, then hit up the closest sport teams.No audience or venue is too small or informal for your first Ã¢â¬Å"officialÃ¢â¬ speech.#3 Find a Natural ConnectionWhile we do recommend starting small and local, look even closer: make sure the group you choose will actually be well-served by hearing your message.Look, thereÃ¢â¬â¢s nothing worse than standing in front of a crowd thatÃ¢â¬â¢s bored, or worse- hostile- because youÃ¢â¬â¢re wasting their time. ThereÃ¢â¬â¢s an easy way to warm up any crowd, and thatÃ¢â¬â¢s to have something in common with them. You want your first speaking engagementto be closely related to your book and your bookÃ¢â¬â¢s message.If your book is all about the stressful life of a lawyer, then youÃ¢â¬â¢re not going to want to speak to a group of airline pilots.For your first speaking gig, your goal is to find an audience that will benefit from your bookÃ¢â¬â¢s message. Ideally, you want to find an audience you naturally connect with, because that connection will make you more relaxed and authentic, which will result in a better speech.#4 Build ExcitementIf youÃ¢â¬â¢re not quite ready to beat the bushes in order to grab your first speaking engagementimmediately, then consider building up some excitement first.We authors share a common goal: to get our target readers excited about our bookÃ¢â¬â¢s message!How do you do that? The good news is the Internet makes bui lding a virtual audience fairly easy these days with consistent effort. You can establish a following of readers through your website, through online forums, via social media, and by writing blog posts, both your own and by writing guest posts for others.Use all of these types of content to build your audience with the goals of increasing book sales and finding your first speaking gig.#5 Hone Your SkillsThink of informal ways to practice your speaking abilities with the goal of scoring a Ã¢â¬Å"realÃ¢â¬ gig.You can produce videos on your bookÃ¢â¬â¢s subject, join podcasts, and seek out online interviews to share your voice with the world, gain exposure, and get comfortable with your talking points.By showcasing your speaking talents, you open the door to an invitation to speak in a more structured setting- that even pays more. Plus, you get great practice speaking about your bookÃ¢â¬â¢s message before you have to stand on a stage in person.#6 Attend a WriterÃ¢â¬â¢s Worksh opA great way to get the inside scoop is to meet other authors and pick their brains about their speaking process.How did they find speaking engagements? What are their best speaking tips? What fees do they charge? Meeting other writers gives you a broader network to use as resources on all topics that impact authors- not just the nitty-gritty of drafting books.#7 Speak at an Industry EventThese fact-based speaking engagements areperfect for non-fiction authors. Whether your industry is blogging, healthcare, law, plumbing, or real estate, itÃ¢â¬â¢s likely you can find a conference about it.The exact nature of the industry doesnÃ¢â¬â¢t have to mirror the topic of your book. Instead, you can focus your talk on skills that can help people in that industry.For example, if your book is about productivity, you can create a talk thatÃ¢â¬â¢s focused on how your audience can adapt the productivity lessons found in your book to suit their particular industry.#8 Aim Low (at First)The f irst of your speaking engagements probably wonÃ¢â¬â¢t be a Ted Talk, and thatÃ¢â¬â¢s okay!The first time, in fact, you may have to volunteer your time to speak at a pretty tiny event. But as the saying goes, you have to walk before you can run. Just keep taking steps toward bigger and better events. With each new speaking gig, your resume will grow- along with your confidence!#9 Practice Makes PerfectWrite a speech today, and read it to yourself daily- before you even have speaking engagements lined up. You want to be able to handle a speaking engagement thatÃ¢â¬â¢s the very next day if someone called you out of the blue.Once youÃ¢â¬â¢ve taken the time to put together your speech about your book, youÃ¢â¬â¢ll notice ways to refine it and improve on it day after day when you practice like youre speaking in public.What way when the times comes, youÃ¢â¬â¢ll be ready to shine.#10 Say YES!When youÃ¢â¬â¢re offered your first speaking engagements- take it!Even if it gives yo u butterflies or if itÃ¢â¬â¢s not the Ã¢â¬Å"perfectÃ¢â¬ fit for your brand, you need to be open to invitations when youÃ¢â¬â¢re just starting out. YouÃ¢â¬â¢ll gain valuable experience, polish your skills, and get your bookÃ¢â¬â¢s message out there to the public.All good things!Get started now on finding your first speaking gig. No matter the size of your audience, youÃ¢â¬â¢ll gain exposure for your message, while achieving the unparalleled life experience of speaking about your passion.Get Started TODAYLike what you read and want to learn more? WeÃ¢â¬â¢re holding a FREE online workshop where Chandler is revealing the exact tactics and strategies he used to write and publish 6 bestselling books in a rowÃ¢â¬ ¦ and use them to build a 7-figure business in less than 2 years.Click here to save your spot now!